It offers pharmacies the opportunity to create their own website, in order to market the concept. Pharmacies can opt for a simple presentation site, but can also sell online parapharmacy and pharmacy products for over-the-counter drugs such as ibuprofen. Or they can place prescription orders, and collect them from the pharmacy.
"A good pharmacy achieves sales of one million euros. With a website, some pharmacies make almost double that.
It's a solution to the regulation of generics, which is driving down their sales.
It has set up no fewer than 500 web pharmacies in France, and is now looking to the French overseas departments and territories.